My boyfriend and I just went to try out Emoji Burger, and WOW, what a success! The space is cute inside--a little cramped given the small size, but well built-out, with nice lighting and ambiance for a little neigborhood burger joint. As for the burgers themselves. As a devotee of, and regular visitor to, Shake Shack, I can confidently say that that these burgers are just as good, if not better, than Shake Shack's. Pat LaFrieda beef, Martin's potato buns, the whole nine yards. Their default doneness is medium, which is just right--the burgers develop that lacy, crispy edge, while still being moist and tender and juicy on the inside. I had the "Ori Emo," (which is their name for the regular cheeseburger), and my boyfriend had the "Da Wink," which is the regular cheeseburger with applewood bacon. Both were fantastic. We also split the Emo Fries, which are fries with bacon bits, grated parmesan, scallion, and the house aioli. These were also good, though I actually think I might have preferred just plain fries, as the fries themselves were fried to perfection. One quibble--they bring out packets of ketchup right now, and I think that squeeze bottles at the table might be better (at least for those of us who like generous amounts of ketchup on burgers and fries).
Short take: this place, only two days in, is poised to be a neighborhood fixture, if not a destination spot for people in nearby neighborhoods. SERIOUSLY good burgers!